Overview
- In-N-Out filed a federal lawsuit on June 20 against YouTuber Bryan Arnett for impersonating employees and making lewd remarks in an April 25 prank video.
- The company alleges the video falsely represented its brand, defamed its reputation and filmed customers without consent at closed Easter-Sunday locations.
- In its complaint, In-N-Out demands full damages, trebled where allowed, a lifetime ban from its restaurants and removal of the private prank videos.
- Arnett responded in a now-private follow-up video acknowledging he knew his actions carried risks and saying he is not surprised by the lawsuit.
- In-N-Out previously sent Arnett a cease-and-desist letter on May 2 and has a history of legal action to protect its family-friendly image and trademarks.