Overview
- In-N-Out has replaced artificial dyes with natural coloring in its Pink Lemonade and Strawberry Syrup, as confirmed by the company on May 12, 2025.
- The chain is introducing Heinz's 'Simply Heinz' ketchup made with real sugar instead of high-fructose corn syrup, with a rollout planned over the next few months.
- These changes come shortly after the FDA announced plans to phase out petroleum-based synthetic dyes by the end of 2026 due to health concerns.
- In-N-Out claims to be the first fast-food chain to offer ketchup made with real sugar, though this assertion remains unverified by external sources.
- The updates reflect the chain’s ongoing commitment to ingredient quality and minimal menu evolution, a hallmark of its brand identity.