IMAX Partners with Camb.ai to Introduce AI-Powered Real-Time Language Translation

The collaboration aims to localize IMAX's original content in 140 languages, enhancing accessibility and global reach.

IMAX has announced a partnership with Dubai-based Camb.ai to implement AI-driven real-time language translation for its original content.
The initiative will allow IMAX to dub its content in 140 languages, targeting the growing demand for non-English media worldwide.
Camb.ai's DubStudio platform, featuring the Boli and Mars AI models, will handle speech-to-text translation and speech emulation.
The rollout will begin with high-resource languages, with plans to expand globally to IMAX-branded theaters.
IMAX aims to reduce dubbing costs and capitalize on the rising popularity of international content in English-speaking markets.