Overview
- Madison’s funding will support ten new Ginger properties combining greenfield and brownfield projects across industrial corridors and spiritual towns in southern states.
- The agreement launches with a 75-key Ginger hotel in Genome Valley, featuring the Qmin all-day dining restaurant, a fitness centre and meeting spaces for business travellers.
- IHCL is leveraging the deal to accelerate its midscale lean-luxe expansion without heavy asset ownership, building on its asset-light growth model.
- Madison was formed in 2023 as a joint venture between Terminus Group and JV Ventures and will deploy private developer capital into the partnership.
- This operating-lease pact complements IHCL’s earlier mid-market moves, including acquisitions of stakes in ANK Hotels and Pride Hospitality and a Brij Hospitality distribution deal.