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IFC Upgrades Dog’s-Eye Horror ‘Good Boy’ to Wide Theatrical Release on Oct. 3

The distributor credits the trailer’s viral surge for the shift, with screen counts and a streaming window still unannounced.

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Good Boy is slated for release on October 3
'Good Boy' movie

Overview

  • The trailer drew more than 1 million views on IFC’s official YouTube channel within days and nearly 3 million across platforms in under a week, according to trade reports.
  • Google searches about the canine protagonist’s fate jumped by over 2,000% following the teaser’s debut, IndieWire reported.
  • The 72-minute PG-13 film is told entirely from a dog’s perspective and stars writer-director Ben Leonberg’s real Nova Scotia Duck Tolling Retriever, Indy.
  • After premiering at SXSW in March, the film earned strong notices and an early Rotten Tomatoes approval near 95%.
  • IFC is releasing the film in partnership with Shudder on October 3, with the distributor confirming a wide rollout but not specifying theater totals.