Overview

• The University of South Carolina’s MIND club launched the #SpeakYourMIND Ice Bucket Challenge on March 31, 2025, to raise awareness and funds for youth mental health through Active Minds.
• Inspired by the 2014 ALS Ice Bucket Challenge, participants record videos, nominate others, donate, and share using the hashtag #SpeakYourMIND.
• The campaign, founded by Wade Jefferson after personal losses to suicide, has raised approximately $325,000 as of April 25, 2025.
• Celebrities like Peyton Manning, James Charles, and Haley Baylee have participated, amplifying the initiative's visibility on social media.
• The ALS Association praised the effort as a new form of activism, while the challenge has also gained popularity among Canadian teens.