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ICC Rushes to Replace JioStar After Exit Notice on India Media Rights

A $2.4 billion asking price is meeting broadcaster caution during the search for a replacement.

Overview

  • Reliance-controlled JioStar has formally told the ICC it intends to withdraw with two years remaining on the 2024–27 contract.
  • The ICC has relaunched the India rights for 2026–29 targeting about $2.4 billion, according to multiple reports.
  • Sony Sports Network, Netflix and Amazon Prime Video were approached to service the remaining term, but none have shown interest due to pricing concerns.
  • JioStar increased provisions for expected losses on sports contracts to INR 25,760 crore in 2024–25, with an estimated ₹7,000 crore advertising shortfall after India’s real-money gaming ban.
  • The ICC faces a tight timeline ahead of the February 2026 T20 World Cup, and JioStar could be required to continue under the existing deal if no buyer is found.