Overview
- The agreement spans all ICC men's tournaments from 2026 to 2029, including the T20 World Cup 2026 (India and Sri Lanka), Cricket World Cup 2027 (South Africa, Zimbabwe and Namibia), T20 World Cup 2028 (Australia and New Zealand), World Test Championship Finals in 2027 and 2029 (United Kingdom), and the 2029 Champions Trophy (India).
- Marriott Bonvoy will create new hospitality offerings at select venues, curate cricket-related content, run local activations, and drive member engagement at ICC events.
- Marriott Bonvoy members will be able to book official ICC travel packages via ICC Travel & Tours and access exclusive experiences tied to major tournaments.
- Marriott cites roughly 260 million loyalty members and more than 450 properties across host markets to serve teams, traveling fans, and program members.
- ICC and Marriott executives frame the partnership as a way to grow cricket-led tourism and broaden the sport’s global reach, with India-to-UAE travel highlighted as a key corridor.