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2h ago

Iberseries & Platino Industria Opens in Madrid With Global Pivot, Korea Focus and AI Push

With South Korea in focus, the Madrid market prioritizes practical dealmaking through KOCCA pitches, AI workflow training, financing forums plus unscripted platform sessions.

Iberseries & Platino Industria flings opens its doors
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Overview

  • The fifth edition runs September 30–October 3 in Madrid with delegates from more than 50 countries and a program of 127 activities.
  • South Korea is the Country in Focus as KOCCA leads pitching sessions, conferences and a showcase of Korean titles aimed at sales and co-productions.
  • AI is framed as a production tool, with the Madrid Audiovisual Cluster guiding case-based discussions on workflows and VFX technical procedures.
  • Programming expands into music and unscripted, featuring sessions with TikTok, YouTube and Twitch plus keynotes and panels with Eugenio Derbez, Luisana Lopilato and major network and streamer executives.
  • New market offerings include Secuoya Studios’ global expansion spotlight, Sony Music Spain previews, Focus Italy briefings on incentives, updates on public financing tools and Iberscreenings of premium series.