Overview

• Organizers expect over 700 exhibitors for the Sept. 9–14 fair, including about 30 automakers, roughly one third more than in 2023.
• Participation by Chinese companies is expected to rise about 40% compared with the last edition, with BYD reserving 15 test‑drive slots.
• Visitors will be able to try 231 models, mostly electric or hybrid, with no traditional combustion‑engine cars offered for test drives.
• Kia and Hyundai return to the show, Tesla is absent, and Google joins the exhibitor roster.
• VDA describes the event as a signal of strength for the industry, while an official decision on the show's longer‑term location has not been announced.