Overview

• The show runs September 9–14 across a paid Summit at Messe Riem (September 9–12) and free Open Spaces downtown, with organizers expecting over 700 exhibitors.
• Exhibitors from China are up about 40% versus 2023, with BYD reserving 15 test-drive slots, while Kia and Hyundai return and Tesla will not attend.
• Visitors can try 231 models for test drives, mostly electric or hybrid with no pure combustion cars, alongside autonomous driving demos by 15 exhibitors with 25 vehicles including an A94 pilot area.
• For the first time, major tech firms such as Google, Amazon Web Services, Bosch and Samsung will participate in the Summit.
• Environmental groups have announced demonstrations and a registered protest camp of about 500 participants, as organizers stress public engagement and sustainability themes.