Overview

• Hyundai cut 2026 Ioniq 5 MSRPs by as much as $9,800, setting the base RWD Standard Range at about $35,000 and adding a dual‑level L1/L2 charging cable as standard.
• The price realignment applies to U.S.-built Ioniq 5 models, with the Korea-built Ioniq 5 N excluded from the announcement, according to Hyundai and multiple reports.
• Hyundai will keep a $7,500 manufacturer cash incentive on remaining 2025 Ioniq 5s through at least October following the end of the federal tax credit.
• The company reported its strongest Ioniq 5 quarter yet with nearly 22,000 U.S. sales in Q3, which it cites in justifying the new pricing strategy.
• For 2026, the Kona Electric is pared back to a single SE trim with the 48.6 kWh Standard Range battery (~200 miles EPA), 133 hp front motor, and 100 kW DC fast charging, with higher trims and the Long Range option dropped.