Hyundai Achieves Record U.S. Sales with Surge in Electrified Vehicles
The automaker credits its powertrain diversity, affordability, and strategic product evolution for its unprecedented growth in 2024.
- Hyundai set a new U.S. sales record in November 2024, selling 76,008 vehicles, driven by a 92% increase in electrified vehicle sales, including EVs, hybrids, and plug-in hybrids.
- The Ioniq 5, Hyundai's best-selling EV, saw a 110% year-over-year sales increase in November, with 4,989 units sold, boosted by the launch of the upgraded 2025 model featuring extended range and Tesla Supercharger compatibility.
- Hyundai attributes its success to a strategy combining powertrain diversity, including hybrids and plug-in hybrids, to attract customers hesitant about fully electric vehicles.
- Affordability has played a key role, with models like the Venue, Kona, and Elantra starting under $25,000, appealing to younger buyers and those seeking cost-effective options in a challenging economic climate.
- The company is expanding its lineup with models like the upcoming Ioniq 9, a three-row electric SUV, and continues to enhance existing offerings such as the Tucson SUV and Santa Cruz truck.