Overview

• The project’s creative leadership includes Kenny Ortega as creative director, Johnny Goldstein as music producer, Raab Stevenson as vocal coach and Jaime Escallón as showrunner.
• Sixteen emerging artists from Mexico, Colombia, Brazil, Venezuela, Argentina, Peru, Spain and the United States have been chosen to compete for a place in the final five-member boyband.
• The immersive fan experience runs from July 17 through October 31 at Parque Bicentenario’s Brick Building with free entry via Weverse registration.
• Visitors can participate in song production simulations, choreography workshops, virtual reality concerts and purchase official merchandise in pop-up zones.
• The Santos Bravos reality series will debut on YouTube and social platforms in August, featuring weekly public eliminations to form Latin America’s first K-Pop–style boyband.