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Hyatt and Chase Broaden Partnership With Explorist Perk, More The Edit Hotels, Planned Card

Hyatt forecasts a $47 million upfront payment in Q4 2025, with card economics expected to reach about $105 million in 2027.

Overview

  • Starting in mid‑2026, top‑spending Chase Sapphire Reserve and Reserve for Business cardholders will receive World of Hyatt Explorist status after hitting an annual spend threshold.
  • Hyatt will add more luxury brands, including Park Hyatt and Alila, to The Edit by Chase Travel to expand booking options for premium Chase customers.
  • Hyatt and Chase confirmed plans to expand the co‑branded card lineup, with full product details and launch timing still to be announced.
  • Hyatt expects adjusted EBITDA tied to card and similar partnerships to be about $50 million in 2025, rising to roughly $105 million in 2027, and will receive $47 million in upfront pre‑tax cash this quarter.
  • The expanded collaboration covers co‑branded cards and Chase Travel and is intended to drive additional Hyatt stays from Chase cardmembers through The Edit and Ultimate Rewards.