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Human-Sized Labubu Doll Fetches Record $150,000 at Beijing Auction

The record price reflects escalating frenzy for Pop Mart’s blind-box Labubu figures.

Overview

  • A mint-green, 131cm-tall Labubu figure sold for 1.08 million yuan ($150,275) at the first Labubu-only sale held by Beijing’s Yongle International Auction on June 10.
  • The event offered 48 lots, drew about 200 in-person bidders and over 1,000 online participants, and raised a total of 3.73 million yuan.
  • Created in 2015 by Hong Kong artist Kasing Lung and marketed by Pop Mart in mystery “blind boxes” since 2019, Labubu dolls have become coveted collectibles.
  • Pop Mart’s overseas revenue surged nearly 480% in the first quarter of 2025, and rare Labubu editions command up to $5,000 on resale platforms.
  • Intense demand has sparked in-store brawls and a flood of counterfeit “Lafufu” dolls, prompting Chinese regulators to ban banks from offering Labubu as promotional incentives.