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Huda Beauty Drops Huda Mustafa Following Livestream Where Caller Used Racial Slur

The brand said her handling of the incident lacked seriousness, describing the move as accountability.

Overview

  • Huda Beauty announced on October 31 that it has ended its recent collaboration with the Love Island USA alum and removed related content from social channels and stores.
  • The decision followed a livestream in which an unidentified caller used the n-word to refer to Olandria Carthen as Mustafa and Louis Russell reacted and then laughed.
  • In an apology posted earlier in the week, Mustafa said she was caught off guard, stated she does not condone such language, and pledged a personal donation to the NAACP.
  • Russell issued his own statement condemning the slur while maintaining that they did not hear the word during the call, as reported by outlets citing his Instagram stories.
  • Carthen called the clip unacceptable and urged accountability, with coverage noting she highlighted the harm of such language and promoted donations to civil rights groups.