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HSBC Uses TikTok to Urge Three-to-Six-Month Emergency Funds

The bank says a dedicated, easy-access pot helps households avoid borrowing during unexpected costs.

Overview

  • The guidance sets a target of roughly three to six months of essential living expenses as a financial buffer.
  • HSBC advises keeping the fund in a separate, easy-access savings account rather than in locked accounts or investments.
  • The bank recommends setting up a standing order on payday to build the reserve consistently over time.
  • The suggested amount should reflect personal circumstances, with higher earners often needing larger cushions due to higher expenses.
  • Examples of emergencies cited include car repairs, unplanned travel and job loss, with the aim of providing peace of mind.