Overview

• The promotion grants a VIP shopping experience at Selfridges, including a £500 gift card and exclusive in-store perks.
• The offer excludes existing HSBC and First Direct current account holders and is open to UK residents earning £100,000 or more who complete a full switch via the Current Account Switch Service.
• Full switches must be completed by August 12, 2025, and claim instructions will be emailed from November 9.
• HSBC’s Premier account, relaunched in February, bundles digital GP and mental health services through the HSBC Health App, free worldwide family travel insurance and preferential foreign exchange rates.
• It follows Lloyds Bank’s launch of its own Premier account earlier this month, intensifying competition for high-net-worth customers.