Overview
- Pivot25 announced Tuesday that former Starbucks CEO Howard Schultz has joined the company as a strategic partner and investor to help grow the operation.
- Pivot25 said Schultz will provide strategic counsel, commercial relationships, networking expertise and access to capital to help commercialize the business.
- The company was co‑founded in 2025 by Ryan Clark and producer Alicia Zubikowski and runs The Pivot Sports with Ryan Clark, a podcast produced with NFL Films that has a large YouTube audience.
- Pivot25 already expanded distribution beyond YouTube with a recent multi‑year streaming arrangement with Netflix, a step Schultz’s involvement aims to amplify.
- Clark left ESPN in July after 11 years and has framed this partnership as the next phase of his post‑ESPN career; Schultz’s corporate experience could speed deals for sponsorships, licensing and new programming.