Houston Texans Unveil New Uniforms for 2024 NFL Season
The Houston Texans introduced their first new uniforms since the team's inception in 2002, featuring a secondary 'H-TOWN' mark and a focus on fan input.
- The Houston Texans revealed a comprehensive update to their uniforms, including home, road, alternate, and City Connect versions.
- The new designs incorporate a secondary 'H-TOWN' mark and colors that resonate with Houston's heritage, such as the light blue associated with the city's history.
- Fan feedback played a crucial role in the design process, with the team conducting surveys, focus groups, and informal interactions to gauge preferences.
- The alternate uniforms feature bold elements like oversized bull horns on the helmets, aiming to make a strong visual impact.
- Merchandise sales are expected to surge with the new designs, coinciding with high season ticket renewal rates and strong business performance for the team.