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Honda Navigates Q1 Sales Slump as It Targets 30% India Market Share

A dedicated electric two-wheeler plant by 2028 will underpin Honda’s long-term growth strategy

Overview

  • Honda Motorcycle & Scooter India’s Q1 FY26 sales dropped 13.1% to 1.23 million units due to monsoon-driven seasonality, with a festive-season rebound expected
  • HMSI holds 27% of India’s two-wheeler market—second behind Hero MotoCorp—and is aiming for a 30% share by 2030
  • The company plans to establish an electric two-wheeler plant in India by 2028 and launch 30 electric models globally by 2030 to reach 4 million annual EV sales
  • Female riders currently make up around 10% of India’s two-wheeler market, presenting a significant opportunity that Honda is addressing with targeted products and outreach
  • Honda is expanding its Big Wing network with about 70 additional stores planned by the end of FY26 to bolster its midsize and premium motorcycle presence