Particle.news
Download on the App Store

Honda Confirms Borderless ‘H’ Emblem for Cars, First on EVs and Hybrids in 2027

The redesign signals a brand reset tied to the 0 Series program, reflecting Honda’s push into electrification.

Overview

  • Honda says the refreshed H mark will represent its entire automobile business and extend to dealerships, communications and motorsport.
  • The emblem debuts on next‑generation electric and hybrid models from 2027 as part of a phased global rollout.
  • Public reporting links the first production use to 0 Series models, with the 0 SUV slated for Ohio build and the compact 0 Alpha planned for India, subject to program timing.
  • The borderless, wider H echoes early Honda badges and is described by the company as evoking two outstretched hands to emphasize a customer‑centric approach.
  • Honda’s product plan pairs dedicated EVs with an expanded hybrid lineup, with reports citing 13 new hybrids targeted for 2027–2031 and regional manufacturing footprints in the U.S. and India.