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H&M Q3 Operating Profit Jumps 40% on Cost Cuts, Despite Currency Drag

Cost discipline lifted profit despite a stronger krona.

Overview

  • Operating profit rose to 4.91 billion Swedish krona from 3.51 billion a year earlier, supported by improved gross margin and tighter cost control.
  • Quarterly sales grew 2% in local currencies for the period ended Aug. 31, but reported net sales fell to 57.02 billion krona after roughly a five‑point currency headwind.
  • H&M reduced its global store count by about 4% compared with a year earlier as it continued to reshape its footprint.
  • Administrative expenses declined 5% to 25.17 billion krona and inventory was cut by 9% in krona terms.
  • The retailer launched in Brazil and is targeting further expansion in Latin America, with early September sales described as on par with last year.