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3w ago

Hermès to Raise U.S. Prices to Offset New Tariffs Following Strong Q1 Growth

The luxury house will implement price increases across all product lines starting May 1 to neutralize 10% U.S. import duties, as it reports an 8.5% revenue rise and surpasses LVMH in market capitalization.

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L’entreprise va augmenter ses prix de vente aux États-Unis «dès le 1er mai et sur l’ensemble des métiers». 
Lors du défilé d'Hermès présentant sa collection de prêt-à-porter féminin automne-hiver 2025-2026 à Paris, le 8 mars 2025

Overview

  • Hermès announced a U.S.-specific price hike effective May 1 to fully offset the impact of newly imposed 10% tariffs on imports.
  • The company reported an 8.5% increase in first-quarter revenue, reaching €4.1 billion, driven by strong performance in the Americas.
  • Sales in the Americas grew by 13.3% to €695 million, despite early-year disruptions from wildfires in Los Angeles and snow in Florida.
  • Hermès recently overtook LVMH as the largest market capitalization on the CAC 40 index, reflecting investor confidence in its long-term strategy.
  • The price adjustment follows a 6–7% global price increase earlier this year, underscoring Hermès’s resilience and ability to adapt to market challenges.