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Hennessy Unveils 'Made for More' Campaign with Teyana Taylor and Damson Idris

The new campaign aims to showcase the versatility of Hennessy, appealing to millennial audiences with a mix of stylish films and innovative cocktail recipes.

  • Hennessy's latest campaign, 'Made for More,' features Teyana Taylor and Damson Idris, emphasizing the brand's versatility and appeal to younger audiences.
  • Directed by Andreas Nilsson, the campaign includes five short films that present creative ways to mix Hennessy into various cocktails.
  • Photography by Micaiah Carter and a global launch set to coincide with festival season highlight the campaign's broad appeal.
  • Teyana Taylor and Damson Idris bring their cool factor and charm to the campaign, aiming to refresh Hennessy's image among Millennials and Gen Z.
  • The campaign, developed by creative agency Wieden+Kennedy Amsterdam, marks a playful departure from traditional cognac perceptions.
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