Hennessy Unveils 'Made for More' Campaign with Teyana Taylor and Damson Idris
The new campaign aims to showcase the versatility of Hennessy, appealing to millennial audiences with a mix of stylish films and innovative cocktail recipes.
- Hennessy's latest campaign, 'Made for More,' features Teyana Taylor and Damson Idris, emphasizing the brand's versatility and appeal to younger audiences.
- Directed by Andreas Nilsson, the campaign includes five short films that present creative ways to mix Hennessy into various cocktails.
- Photography by Micaiah Carter and a global launch set to coincide with festival season highlight the campaign's broad appeal.
- Teyana Taylor and Damson Idris bring their cool factor and charm to the campaign, aiming to refresh Hennessy's image among Millennials and Gen Z.
- The campaign, developed by creative agency Wieden+Kennedy Amsterdam, marks a playful departure from traditional cognac perceptions.