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HBO Max to Launch in Germany on Jan. 13 With RTL+ Bundle and Tiered Pricing

The company is leaning on local bundles to build scale after its Sky licensing pact ended.

Overview

  • RTL+ is the exclusive bundle partner at launch, offering two monthly options: RTL+ Premium with HBO Max Basis (with ads) for €11.99, or RTL+ Premium ad-free with HBO Max Standard for €17.99.
  • A limited promotion runs through February 13, pricing the bundles at €9.99 and €15.99 per month for the first six months when taken during the offer window.
  • HBO Max will also be available via waipu.tv at launch, with a Perfect Plus + HBO Max bundle starting at €17.99 per month.
  • Standalone HBO Max plans in Germany start at €5.99 for Basis with ads, €11.99 for ad-free Standard, and €16.99 for Premium with 4K and Dolby Atmos, with an optional sports add-on reported at €3 per month.
  • Ad sales for HBO Max in German-speaking markets will be handled by RTL's Ad Alliance, and Sky is not a launch bundling partner following the expiry of its Warner Bros. Discovery deal at the end of 2025.