Hasbro Invests Over $1 Billion in Video Game Development

The toy giant is expanding its gaming division with multiple AAA studios and new projects like the sci-fi RPG Exodus.

Hasbro's significant investment aims to integrate video games into its core strategy for the next century.
The company operates four AAA studios, each working on major titles including a new Dungeons & Dragons game and a G.I. Joe revival.
Exodus, a new sci-fi RPG by former BioWare developer James Ohlen, is part of Hasbro's push for original IP.
Hasbro's focus on quality and long-term planning reflects its commitment to becoming a major player in the gaming industry.
The success of Baldur's Gate 3 has reinforced Hasbro's strategy to produce high-quality, well-executed games.