Overview
- The Sussexes and Netflix have replaced their 2020 exclusive agreement with a multi-year, first-option, first-look deal that gives Netflix priority on new projects.
- The new pact secures a concise slate for release, including a second season of With Love, Meghan, a holiday special, the short documentary Masaka Kids, A Rhythm Within, and a film adaptation of Meet Me at the Lake.
- The agreement embeds a commercial sponsorship with Meghan’s As Ever lifestyle brand, marking Netflix’s first explicit integration with her product line.
- Netflix adopted the project-by-project approach in response to varied viewership of previous Archewell productions and its own strategy to move away from broad multi-project guarantees.
- Archewell and Netflix jointly refuted exit rumors, and Netflix’s head of content Bela Bajaria hailed Harry and Meghan as voices whose stories resonate worldwide.