Overview
- Halloween is being celebrated today, Oct. 31, with outlets publishing large sets of wishes, captions and short messages for WhatsApp, Instagram and Facebook.
- NDTV Profit highlights the Friday timing this year, positioning celebrations for an extended weekend of parties and events.
- Authoritative references cite origins in the Celtic festival of Samhain and the later Christian observance of All Hallows’ Eve, with the modern holiday described as secular and fun-focused.
- Contemporary customs featured across reports include costumes, trick-or-treating, jack-o’-lanterns, haunted décor, movie marathons and themed gatherings.
- Multiple pieces note growing popularity in Indian cities, with cafes and clubs hosting Halloween parties and retailers stocking costumes and decorations.