Hallow Prayer App Sees Record Downloads After Super Bowl Ad

Featuring Mark Wahlberg and Jonathan Roumie, the ad emphasizes the power of prayer and gratitude in daily life.

The Hallow Christian prayer app experienced a significant increase in downloads following its first-ever Super Bowl commercial, featuring actors Mark Wahlberg and Jonathan Roumie.
Mark Wahlberg and Jonathan Roumie, both partners with Hallow, emphasized the importance of starting the day with prayer and gratitude to foster a closer relationship with God.
The Super Bowl ad, which did not air in all markets, still managed to generate the largest download spike in Hallow's history, according to Hallow CEO Alex Jones.
Jonathan Roumie, known for playing Jesus in 'The Chosen,' credits his faith and God for his career's turnaround, highlighting the personal impact of his involvement with Hallow.
The Hallow app aims to bring people closer to God through prayer, with the Super Bowl ad's success reflecting a widespread desire for spiritual connection.