Overview

• The event runs October 17 to December 22 with nearly 80 hours of new primetime programming, with every premiere available on Hallmark+ the day after airing on Hallmark Channel.
• Hallmark pivots to a mixed format featuring original holiday series and roughly 23 new movies, with series episodes on most Fridays and Mondays and films typically bowing on Saturdays and Sundays.
• Mistletoe Murders, starring Sarah Drew and Peter Mooney, launches the lineup on Friday, October 17 with two back-to-back episodes and continues with double episodes each Friday through October 31.
• Finding Mr. Christmas returns for Season 2 with Jonathan Bennett and Melissa Peterman, airing Mondays at 8 p.m. Eastern/Pacific from October 27 through December 15.
• Holiday Touchdown: A Bills Love Story is billed as Hallmark’s second NFL-partnered movie and features cameos from Buffalo Bills coach Sean McDermott and players including Damar Hamlin and Dawson Knox.