Overview
- Hallmark’s 16th annual slate spans nearly 80 hours of new programming with original movies every Saturday and Sunday, a Thanksgiving night premiere, double features all Thanksgiving weekend, and next‑day streaming on Hallmark+.
- Holiday Touchdown: A Bills Love Story premieres Nov. 22, celebrating the Buffalo Bills’ final season at Highmark Stadium with appearances by head coach Sean McDermott, current players, and franchise legends including Jim Kelly.
- A Grand Ole Opry Christmas bows Nov. 29 to mark the Opry’s centennial, featuring original music written and performed by Brad Paisley alongside fellow Opry members and country artists.
- The lineup expands beyond movies with series including Mistletoe Murders (starting Oct. 17), Finding Mr. Christmas Season 2 and Baked With Love: Holiday (both from Oct. 27), and Twelve Dates ’Til Christmas hosted by Mae Whitman (Dec. 5–19).
- Fan engagement includes an Opry Plaza Holiday Takeover on Oct. 15, a Nashville launch event on Oct. 16, the Hallmark Christmas Experience weekends in Kansas City from Thanksgiving to Christmas, and a sold‑out Hallmark Christmas Cruise Nov. 6–10.