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Hailey Bieber Finalizes $1 Billion Sale of Rhode to e.l.f. Beauty

Hailey Bieber will remain creative chief at Rhode Beauty under e.l.f. Beauty’s ownership: experts warn her $1 billion payout could be at risk without a prenuptial agreement.

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Overview

  • e.l.f. Beauty closed its acquisition with $800 million in cash and stock at signing plus a potential $200 million earn-out over three years.
  • Hailey Bieber steps into the role of Chief Creative Officer and Head of Innovation at Rhode while retaining her founder title.
  • She is expected to lead creative strategy for her husband Justin Bieber’s new streetwear label SKYLRK.
  • Legal analysts note that without a prenup, Justin Bieber could have a claim on a portion of the Rhode proceeds in a divorce settlement.
  • Justin Bieber reportedly owes $8 million in debt from his canceled Justice tour while Hailey’s net worth is estimated at $300 million.