Overview

• Shoppers queued up to eight hours before the 9am Saturday opening to claim one of 100 exclusive goody bags.
• Community-led plank and press-up competitions energized the line and reinforced Gymshark’s communal brand ethos.
• The 7,500-square-foot store on Upper Peel Avenue showcases Gymshark’s full ranges and sold out its Manchester-exclusive collection.
• Local athlete James Beardwell officially cut the ribbon to usher in the brand’s first standalone UK shop outside London.
• Gymshark will apply the Trafford Centre model to its first U.S. flagship, scheduled to open later in 2025.