Overview

• Greg Gutfeld’s appearance on The Tonight Show Starring Jimmy Fallon on August 7 drew 1.7 million viewers, marking the program’s biggest audience of 2025.
• The episode attracted 294 000 viewers aged 25–54, a 13 percent increase over the show’s year-to-date average.
• The interview clip registered roughly 974 000 to 1 000 000 views on YouTube, making it the week’s most-watched guest segment.
• The ratings bump follows CBS’s cancellation of Stephen Colbert’s Late Show after the network reported losses in the tens of millions of dollars.
• Media analysts say that cross-network guest bookings and social engagement metrics are becoming key drivers in late-night programming strategies.