Overview
- The 54,000sqft Open Gate Brewery in London opens on December 11 with guided tours, tastings and two restaurants.
- The site will produce four permanent beers, while the iconic Guinness stout remains exclusively brewed in Dublin.
- Diageo projects about 250 new jobs at the venue and targets more than 500,000 visitors in the first year.
- The Covent Garden location becomes Guinness’s fifth brewery globally, following two in Dublin and two in the United States.
- Executives say the launch follows at least six years of development and supports growth efforts tied to long‑season sport deals and the Guinness 0.0 range.