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Guess to Open First Essex Outlet in Braintree Village on July 24

This launch highlights Braintree Village’s strategy to expand its designer outlet roster by making premium fashion more accessible.

Overview

  • Guess’s inaugural Essex outlet opens at Braintree Shopping Village tomorrow, July 24, occupying a prime unit adjacent to BOSS.
  • The store will offer up to 50% off recommended retail prices on denim, apparel and accessories.
  • The first 100 customers spending over £50 will receive a complimentary Guess mini backpack as a launch-day gift.
  • Centre Director Josef O'Sullivan said he was thrilled to welcome Guess and expected it to be a popular addition to the Village’s fashion mix.
  • Guess’s arrival extends Braintree Village’s push to attract global designer brands and offer shoppers high-end labels at outlet prices.