Overview
- The collection is now available in Gucci stores worldwide and on gucci.com.
- La Famiglia debuted in September through Catherine Opie’s character-led portrait lookbook and The Tiger short film by Spike Jonze and Halina Reijn starring Demi Moore, Keke Palmer, Edward Norton, and Elliot Page.
- Designs rework Gucci heritage codes such as the Bamboo 1947, the Flora motif, and the GG monogram, with nods to past eras under Tom Ford and Alessandro Michele.
- Menswear leads the proposition with controlled tailoring, fluid proportions, and an Italian sense of sprezzatura.
- Early visibility included wearings by Kim Kardashian, Miley Cyrus, Dua Lipa, and Dixie D’Amelio.