Overview

• The co-ed, 37-look La Famiglia was photographed by Catherine Opie and posted after Gucci wiped its Instagram feed.
• Exclusive in-store access runs 25 September to 12 October in ten flagships across New York, Los Angeles, London, Milan, Paris, Beijing, Shanghai, Singapore, Tokyo and Seoul.
• A film presentation titled The Tiger, directed by Spike Jonze and Halina Reijn and starring Demi Moore, is planned during Milan Fashion Week.
• CEO Francesca Bellettini has outlined staggered rollouts, with the full collection slated for stores in January and additional novelty planned for key retail moments.
• Gucci characterizes the lineup as a study of “Gucciness,” presenting named archetypes and refreshed accessories including the Bamboo 1947 and loafers.