Overview

• Guava Shuishui died on May 24 at age 24 after “battling” sudden ailments, according to a statement on her Instagram account.
• She amassed over 12,000 followers with “make-up mukbang” videos in which she tasted products like lipsticks and blush, always warning viewers that consuming cosmetics was forbidden.
• A close friend said physicians had ruled out any connection between her death and the beauty products she sampled on camera.
• Her Instagram bio was changed to “Logging out from the world” and noted that all business collaborations were suspended.
• Her passing has prompted renewed scrutiny of influencer content and the safety of unconventional online challenges.