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GTA VI Set for Nov. 19 Release After Record Digital Preorders

Success would validate Take-Two’s $1–$1.5 billion development bet, reshaping holiday entertainment habits.

Overview

  • Take-Two’s Rockstar Games will launch Grand Theft Auto VI on Thursday, Nov. 19, 2026, on PlayStation 5 and Xbox Series X/S.
  • Sensor Tower estimates put digital preorders at roughly 12.1 million, generating about $1.18 billion in advance revenue as of mid-November.
  • Analysts estimate the game’s development cost at roughly $1 billion to $1.5 billion and Take-Two has kept its fiscal net bookings forecast of $8.0 billion to $8.2 billion.
  • The release is already reshaping the calendar for other publishers, driving higher paid-time-off requests and creating fast-growing opportunities for streamers and creators.
  • Industry watchers say early reviews, player engagement and monetization over the first 90 days will determine whether the launch justifies expectations for blockbuster sales.