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GSMA Listing Signals Samsung Will Rebrand Galaxy S26 as S26 Pro

Samsung’s cosmetic Pro label signals a broader branding overhaul in its flagship lineup

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Overview

  • A GSMA certification entry for model SM-S942 confirms Samsung plans to replace the standard Galaxy S26 with a Galaxy S26 Pro.
  • Industry leaks indicate the Galaxy S26 Edge will take the place of the conventional Plus variant in the new Pro/Edge/Ultra series.
  • Tech outlets report that the “Pro” designation is purely nominal and does not introduce extra hardware features.
  • The shift to a Pro/Edge/Ultra architecture breaks the six-year tradition of base, Plus and Ultra models to reinvigorate Samsung’s flagship branding.
  • Earlier rumors outline the S26 Ultra’s upgrades, including a lighter, slimmer design, a sharper display, a faster processor, enhanced camera sensors and quicker charging.