Overview

• Abraham, a member of Grupo Firme, mistook a Louis Vuitton ‘Chocolate Egg Bag’ for a leather accessory and accidentally shattered the 20,000–25,000 peso novelty during a Berth Oh video shoot at Gallery in Polanco.
• Only eight of the chocolate egg bags exist worldwide, making the limited-edition item one of Louis Vuitton’s rarest high-concept creations.
• Lead singer Eduin Caz joked with Abraham over the egg’s value before breaking the tension by sharing chocolate pieces with everyone present.
• The footage first surfaced on July 16 and has since generated thousands of reactions across TikTok, Instagram and Twitter, driven by the unexpected luxury gaffe and the band’s lighthearted response.
• Neither Grupo Firme, YouTuber Juan Bertheau nor Louis Vuitton have issued further statements since the video went viral.