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Great Clips Awards Kirk Cousins First Hall of Fade VIP Card

Created to celebrate Cousins’ longtime loyalty, the VIP perk grants him lifetime free cuts, extending complimentary haircuts to patrons present during his salon visits.

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Overview

  • Great Clips officially awarded its first Hall of Fade VIP Card to quarterback Kirk Cousins after his Netflix “Quarterback” Season 2 segment spotlighted his preference for the chain.
  • The VIP Card entitles Cousins to a lifetime of free haircuts and automatically unlocks complimentary cuts for all customers in the salon when he visits.
  • Lisa Hake, Great Clips vice president of marketing and communications, said the chain launched the card to celebrate Cousins’ fandom and pay it forward to other customers.
  • Cousins demonstrated his go-to No. 1 buzzer-clip fade and use of the Great Clips app’s online check-in and wait-time features on camera.
  • The Hall of Fade program is active at more than 4,400 Great Clips salons across North America, underscoring the brand’s focus on convenience and fan engagement.