Overview

• More than 7 million retirees and pensioners are eligible starting this week under a program designed by the Ministry of Capital Humano with ANSES.
• Using the debit card tied to the pension activates a general 10% discount, with up to 20% on perfumery and cleaning items at participating chains.
• Terms vary by retailer: Coto and La Anónima offer 10% without a cap, Josimar provides 15% including online orders, Carrefour sets a 35,000‑peso cap, and Día limits 10% to 2,000 pesos per transaction and allows stacking with other promos.
• Bank add‑ons include an extra 5% reimbursement from Banco Nación via BNA+ MODO (monthly cap of 20,000 pesos) and up to 25% savings plus three interest‑free installments for Banco Galicia clients, with monthly caps that also extend to pharmacies and optical stores.
• Officials frame the initiative as boosting supermarket traffic and sales while easing daily expenses for seniors, with no fiscal cost claimed for the State.