Overview
- Google’s analysis tracks queries with the biggest year-over-year spikes rather than the most searched everyday terms.
- Charlie Kirk and the query “Charlie Kirk assassination” led global news searches, followed by Iran and the U.S. government shutdown.
- AI interest broadened beyond Gemini, with DeepSeek entering the global top 10 and Google’s Nano Banana image features driving creative trends.
- Sports held attention worldwide, with the FIFA Club World Cup leading sporting searches and India vs England ranking near the top overall.
- Regional lists varied sharply, with India placing IPL first and Gemini second as searches also rose for Operation Sindoor, “earthquake near me,” and the Maha Kumbh.