Overview
- Google DeepMind’s Project Genie is a research prototype that turns text and image prompts into explorable 3D environments in real time for adult U.S. AI Ultra subscribers.
- The prototype’s outputs are short and technically constrained, with sessions of about 60 seconds and reported limits of 720p resolution at 24fps and minimal interactivity.
- Early user clips showed worlds resembling popular franchises like Mario, Zelda, Grand Theft Auto and Harry Potter before some prompts began returning warnings referencing third‑party content providers.
- DeepMind says the rollout is intended to gather feedback and that the team is monitoring usage, reinforcing that the project is an experiment rather than full game‑development software.
- Shares of Unity, Take‑Two, CD Projekt and Roblox fell sharply after the unveiling, with industry commentators noting investors appear to be overestimating the tool’s near‑term ability to replace traditional game production.