Overview
- The Pixel Tag, which went on sale Wednesday, is listed on the Google Store at about $29.99 for a single tag and roughly $99–$100 for a four‑pack.
- Google’s first first‑party Find Hub tracker pairs with Android 9+ phones via Fast Pair and uses Bluetooth, Ultra‑Wideband (UWB) and a built‑in speaker to help locate items and ring a linked phone.
- The tag runs on a user‑replaceable CR2032 coin cell Google says will last over a year and includes per‑tag volume controls and a physical button for quick phone‑ringing.
- Early hands‑on testing finds UWB gives clear directional guidance at close range but directional cues fade around 10–12 feet, and Pixel Tag’s slim design omits a built‑in attachment hole so users need partner or third‑party cases such as Bellroy’s.
- Coverage conflicts over whether the Pixel Tag includes NFC, and reviewers warn that long‑distance recovery still depends on the health and density of the Find Hub crowdsourced network after earlier privacy‑driven restrictions.