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Google Upgrades AI Mode With Image-First Search and Conversational Shopping

U.S. English users begin receiving image-first answers with shoppable visuals this week.

Overview

  • AI Mode now shows image grids alongside text, accepts photo-initiated queries, and preserves chat context for conversational refinements.
  • Google introduced a “visual search fan-out” that runs multiple background queries to interpret images using Lens, Image Search, and Gemini 2.5.
  • Shoppable results draw from the Shopping Graph with 50+ billion listings, showing prices and availability and linking to retailers with no revenue share.
  • Each image links to its source, can be expanded or added to the AI conversation, and users can combine images with natural-language prompts.
  • On mobile, users can search within a specific image and ask follow-up questions, with the U.S. English rollout starting this week and taking a few days to reach everyone.